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Robotic Automations

Audible to test using Prime Video data for audiobook recommendations as Spotify competition heats up | TechCrunch


Amazon has historically operated audiobook marketplace Audible as a separate entity, unconnected to the retailer’s broader goals and ambitions. Today, that’s changing a bit with the launch of a test that will allow Audible users to receive recommendations about what to listen to next based on their Prime Video viewing behavior. The company says this […]

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Robotic Automations

Amazon brings its 'Amazon Live' shoppable livestreams to Prime Video and Freevee | TechCrunch


Amazon is trying to keep live shopping relevant with the launch of an “Amazon Live” FAST (free ad-supported TV) channel on Prime Video and Freevee. Previously only available as a feature on desktop, mobile and Fire TV, the new live channel will give customers in the U.S. more ways to engage with interactive, shoppable content.

Amazon Live’s FAST channel will feature 24/7 programming from popular creators and celebrities, such as reality TV stars Lala Kent (“Vanderpump Rules”) and Paige DeSorbo (“Southern Charm”), who is also launching her own original show on Amazon Live, where she’ll develop brand new content. Brands like Tastemade and The Bump will also host streams to sell their products.

Viewers can browse and buy the items influencers show off by using the Amazon Shopping app on their mobile device. When entering “shop the show” into the search bar, users are directed in real time to a shopping carousel featuring the products they see on TV.

Image Credits: Amazon

This isn’t the first time Prime Video has introduced an e-commerce shopping experience on the streamer. To promote “The Boys” spinoff series “Gen V,” Amazon launched a virtual store selling merchandise and home goods based on Godolkin University, the superhero school in the show.

Last year, QVC and HSN — the top two shopping channels — launched linear offerings on Freevee, which were the only livestream shopping channels on the service at the time.

Amazon Live launched in 2019 as a QVC-like shopping experience to help brands get their products discovered and for talent to interact with fans. It rolled out the offering to customers in India in 2022. According to the company, more than 1 billion customers in the U.S. and India streamed Amazon Live’s shoppable videos in 2023 alone.

Despite Amazon’s success with live shopping, the format only makes up a small percentage of the e-commerce market. Last year, live shopping was anticipated to be worth $31.7 billion, however, total U.S. online retail sales reportedly reached $1.14 trillion.


Software Development in Sri Lanka

Robotic Automations

Amazon ends California drone deliveries | TechCrunch


Amazon confirmed it is ending Prime Air drone delivery operations in Lockeford, California. The Central California town of 3,500 was the company’s second U.S. drone delivery site, after College Station, Texas. Operations were announced in June 2022.

The retail giant is not offering details around the setback, only noting, “We’ll offer all current employees opportunities at other sites, and will continue to serve customers in Lockeford with other delivery methods. We want to thank the community for all their support and feedback over the past few years.”

College Station deliveries will continue, along with a forthcoming site in Tolleson, Arizona set to kick off deliveries later this year. Tolleson, a city of just over 7,000, is located in Maricopa County, in the western portion of the Phoenix metropolitan area.

Prime Air’s arrival brings same-day deliveries to Amazon customers in the region, courtesy of a hybrid fulfillment center/delivery station. The company says it will be contacting impacted customers when the service is up and running. There’s no specific information on timing beyond “this year,” owing, in part, to ongoing negotiations with both local officials and the FAA required to deploy in the airspace.

Expansion of the offering has been extremely slow going, in part due to regulatory matters. For much of the project’s life, it has seemed as if Amazon was simply dipping its toes in the unproven waters of drone delivery. It seems that Tolleson will be the service’s sole expansion this calendar year, with additional news held off until 2025. It remains to be seen whether the company will re-engage with California locales.

Amazon did reassert its commitment late last year, with the announcement of medication deliveries in College Station, bringing select Amazon Pharmacy orders to customers in less than an hour.

Select local governments clearly see these sorts of deals as an opportunity to advertise an openness to technological innovation outside of traditional hot spots like San Francisco or New York.

“This kind of delivery is the future, and it’s exciting that it will be starting in the Phoenix Metro Area,” Phoenix Mayor Kate Gallego says. “The shift toward zero-emission package delivery will help us reduce local pollution and further cement our city as a hotbed for the innovative technology of tomorrow.”


Software Development in Sri Lanka

Robotic Automations

Orbex's new funding may accelerate its Prime microlauncher into orbit | TechCrunch


UK-based small launch developer Orbex got another boost from Scotland’s national bank and other investors as it gears up for its first orbital launch, though that mission still does not have a set date.

Founded in 2015, Orbex is one of a handful of firms racing to develop the next generation of European launch vehicles. These companies are looking to fill the massive gap left by the retirement of the Ariane 5 and major delays to the Ariane 6 and Vega C rockets; the absence of these vehicles means there is essentially zero native launch capacity coming out of Europe.

But the absence also means opportunity for Orbex. The company is developing what’s sometimes called a microlauncher: a two-stage vehicle called Prime that stands just 19 meters tall, designed to carry payloads up to 180 kilograms. The closest comparison is Rocket Lab’s Electron, which is a meter shorter but can carry up to 300 kilograms.

To Orbex, this small stature is a benefit, not a drawback, and Orbex CEO Philip Chambers told TechCrunch via email that the company is seeing “positive market conditions” for its product.

“We are seeing an exponential growth of satellites being launched into LEO and demand for launch is far exceeding supply – at the present time it’s not possible to launch a single kilogram from Europe and there is pent-up demand for sovereign launch capabilities,” he said. “We will offer freedom of action to European customers to be in control of their own launches and launch European Payloads from European soil.”

Prime will be launched from a new spaceport in Sutherland, northern Scotland, which is being constructed with the help of funding from UK’s national space agency. The aim is eventually to incorporate a patented recovery technology which the company calls REFLIGHT. This is an interstage structure that sits between the rocket stages; after the booster detaches, four ‘petals’ will fold out and, along with a parachute, create enough drag to enable a soft ocean splashdown.

A larger vehicle could eventually be in the plans as well, though Chambers was clear that Prime was the company’s first priority. However, he said that many of that rocket’s core technologies could scale to support larger payloads.

“The laws of physics dictate that if you want to compete on cost per kg you need to do this with larger vehicles, therefore, I think that it makes sense for Orbex to consider this.”

The company is kicking off its Series D with £16.7 million ($20.7 million) in fresh funding, with additional contributions from Octopus Ventures, BGF, Heartcore, EIFO and others. The new capital comes after Orbex closed a £40.4 million ($50 million) Series C in October 2022. While a spokesperson confirmed the new funding will “help Orbex ramp up the development of Prime … to ensure full readiness and scalability for its launch period,” a firm launch window has yet to be announced.


Software Development in Sri Lanka

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