Adults are spending an average of 4 hours and 20 minutes each day online across smartphones, tablets and computers in the U.K., according to figures from Ofcom’s annual Online Nation report diving into consumer digital habits. The figure is a big jump compared to 2023, when adults over 18 spent an average of 3 hours […]
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It’s clear that Gen Z has an influence on app consumption. Known as the “mobile-first generation,” they make up about 40% of all mobile users worldwide. Curious about their preferences, we recently contacted the app intelligence firm Appfigures, which provided an overview of the 50 most downloaded apps by Gen Z this year. However, due […]
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TikTok announced on Wednesday that it’s bringing its STEM feed to all users in the United States, United Kingdom, and Ireland by default. Previously, the feed was only turned on by default for users under the age of 18. The social network says the expansion will make it easier for people to find educational content […]
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