Hiya, folks, welcome to TechCrunch’s regular AI newsletter. If you want this in your inbox every Wednesday, sign up here. Last week, AWS lost a top AI exec. Matt Wood, VP of AI, announced that he’d be leaving AWS after 15 years. Wood had long been involved in the Amazon division’s AI initiatives; he was appointed […]
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Creating engaging videos isn’t only about the visuals. So much of the appeal of good video content is about the audio, but finding (or maybe even creating) the right audio effects can be a time-consuming process. At its annual MAX conference, Adobe is showing off Project Super Sonic, an experimental prototype demo that shows how […]
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Adobe launched video generation capabilities for its Firefly AI platform ahead of its Adobe MAX event on Monday. Starting today, users can test out Firefly’s video generator for the first time on Adobe’s website, or try out its new AI-powered video feature, Generative Extend, in the Premiere Pro beta app. On the Firefly website, users […]
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As the engine powering the world’s digital artists, Adobe has a big responsibility to mitigate the rise of AI-driven deepfakes, misinformation, and content theft. In the first quarter of 2025, Adobe is launching its Content Authenticity web app in beta, allowing creators to apply content credentials to their work, certifying it as their own. This […]
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